1960s COCA-COLA ADVERTISING RESTAURANT CAFE Lighted Winter Scene MENU BOARD SIGN. THIS MONTH, WE ARE PLEASED TO OFFER MANY FINE ANTIQUE AND COLLECTIBLE ARTIFACTS AND RARITIES FROM MISSISSIPPI AND LOUISIANA ESTATES AND PRIVATE COLLECTIONS. AN AUTHENTIC COCA-COLA ADVERTISING MENU BOARD SIGN, TYPICAL OF THE TYPE FOUND IN A CAFE OR RESTAURANT MEASURING 50" WIDE X 21" TALL X 6 DEEP, WITH AN ALUMINUM FRAME ILLUMINATED, WITH A 110 VOLT CORD AND PLUG FEATURES A COCA-COLA FOUNTAIN SERVICE CUP WITH AN ICY WINTER SCENE BACKGROUND. INCLUDES LETTERS SHOWN, AS WELL AS AN ADDITIONAL "TREE" OF UNUSED LETTERS, BOTH BLACK AND RED. In May, 1886, Coca Cola was invented by Doctor John Pemberton a pharmacist from Atlanta, Georgia.
John Pemberton concocted the Coca Cola formula in a three legged brass kettle in his backyard. The name was a suggestion given by John Pemberton's bookkeeper Frank Robinson. Being a bookkeeper, Frank Robinson also had excellent penmanship. It was he who first scripted "Coca Cola" into the flowing letters which has become the famous logo of today. Until 1905, the soft drink, marketed as a tonic, contained extracts of cocaine as well as the caffeine-rich kola nut.By the late 1890s, Coca-Cola was one of America's most popular fountain drinks. With another Atlanta pharmacist, Asa Griggs Candler, at the helm, the Coca-Cola Company increased syrup sales by over 4000% between 1890 and 1900.
Even today, the US soft drink industry is organized on this principle. Until the 1960s, both small town and big city dwellers enjoyed carbonated beverages at the local soda fountain or ice cream saloon. Often housed in the drug store, the soda fountain counter served as a meeting place for people of all ages. Often combined with lunch counters, the soda fountain declined in popularity as commercial ice cream, bottled soft drinks, and fast food restaurants came to the fore. On April 23, 1985, the trade secret "New Coke" formula was released.
Today, products of the Coca Cola Company are consumed at the rate of more than one billion drinks per day. THIS ITEM IS AVAILABLE ONLY FOR. DUE TO SIZE, WEIGHT OR OTHER FACTORS.